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liiketoiminta Archives - Play4 karanttia.com Fri, 11 Feb 2022 16:04:58 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.13 https://play4.karanttia.com/wp-content/uploads/2020/03/cropped-Karanttia_icon_white2-e1585049667759-1-32x32.jpg liiketoiminta Archives - Play4 karanttia.com 32 32 Erja Koivula luotsaamaan Karanttia-Avaava-yritysperhettä
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https://play4.karanttia.com/en/erja-koivula-luotsaamaan-karanttia-avaava-yritysperhetta/?utm_source=rss&utm_medium=rss&utm_campaign=erja-koivula-luotsaamaan-karanttia-avaava-yritysperhetta https://play4.karanttia.com/en/erja-koivula-luotsaamaan-karanttia-avaava-yritysperhetta/#respond Fri, 11 Feb 2022 14:25:54 +0000 https://play4.karanttia.com/?p=11947 Antti Kairisen vuonna 1987 perustama Karanttia Oy Perusturva on kasvanut yhden miehen yrityksestä yritysperheeksi, jolla on ainutlaatuisia tuotteita rakentamiseen, esteettömyyteen ja monimuotoisuuteen liittyen. Perheyrityksen omistajat valitsivat ensimmäistä kertaa ulkopuolisen toimitusjohtajan, koska nyt sille oli sopiva aika. Tähän tehtävään valikoitui kokenut asiakasymmärrykseen pohjautuvan liiketoiminnan kehittäjä Erja Koivula. Koivulaan teki vaikutuksen Karanttian ja Avaavan vahva asiantuntijuus ja […]

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Antti Kairisen vuonna 1987 perustama Karanttia Oy Perusturva on kasvanut yhden miehen yrityksestä yritysperheeksi, jolla on ainutlaatuisia tuotteita rakentamiseen, esteettömyyteen ja monimuotoisuuteen liittyen. Perheyrityksen omistajat valitsivat ensimmäistä kertaa ulkopuolisen toimitusjohtajan, koska nyt sille oli sopiva aika. Tähän tehtävään valikoitui kokenut asiakasymmärrykseen pohjautuvan liiketoiminnan kehittäjä Erja Koivula.

Koivulaan teki vaikutuksen Karanttian ja Avaavan vahva asiantuntijuus ja aidosti uniikki osaaminen rakentamisen ja monimuotoisuuden edistäjänä. Karanttian tuotteita ovat esivalmistetut väestönsuojat ja moduulikylpyhuoneet osana kokonaisvaltaisia rakentamisen ratkaisuja. Avaava on puolestaan erikoistunut kehittämään palveluita ja tuotteita, jotka edistävät saavutettavuutta digitaalisissa ympäristöissä ja esteettömyyttä rakennetuissa ympäristöissä.

Yritykset toimivat samoissa tiloissa ja kehitystyötä tehdään organisaatiorajojen yli.

”On uskomattoman hienoa, että saan osaltani täydentää ja vahvistaa Karanttia-Avaava-yritysperheen kokonaisuutta omalla osaamisellani ja kokemuksellani,” Koivula sanoo.

Kokenut liiketoiminnan kehittäjä

Toimitusjohtaja Erja Koivulalla on pitkä kokemus myynnin ja markkinoinnin johtotehtävistä niin kotimaassa kuin ulkomaillakin. Vuosia hän vastasi Siljan B2B-asiakasryhmän ja Keski-Euroopan markkina-alueen kehittämisestä. Viimeisen kymmenen vuoden ajan Erja on ratkonut kasvuyritysten liiketoiminnan monipuolisia haasteita.

”Olen vannoutunut asiakkuusajattelun puolestapuhuja,” Koivula sanoo. Samalla hän muistuttaa, että yrityksen toimintaa kehitettäessä arvoa pitää luoda asiakkaiden lisäksi myös henkilöstölle sekä muille sidosryhmille.

”Asiakaslähtöisen liiketoiminnan tekeminen ei ole vain harvojen hommaa, vaan koko organisaation yhteistä tekemistä”, hän painottaa.

Kasvu ja innovaatiot ovat Erjalle myös läheisiä asioita. Vuodesta 2015 hän on ollut mukana Suomen suurimmassa yritysten kasvukilpailussa, KasvuOpenissa. Vuonna 2017 yritykset valitsivat hänet Suomen parhaimmaksi mylläriksi eli yrityssparraajaksi. Toisen merkittävän näköalapaikan on tarjonnut EU-komission Horisontti Eurooppa, jonka puitteissa Erja on ulkopuolisena asiantuntijana arvioinut erilaisten PK-yritysten innovaatioita.

Ydinasioihin keskittymistä

Yritysperheen muodostaa kolme erillistä yritystä, joiden johtoon Koivula astuu. Näitä ovat Karanttia Oy Perusturva, Avaava Oy ja Avaava Digital Oy. Ulkopuolisen toimitusjohtajan palkkaaminen ei ole perheomisteisissa yrityksissä aina yksinkertainen ratkaisu. Yritysperheen omistajiin kuuluva Terhi Tamminen sanoo kuitenkin, että päätös oli helppo.

”Erja tuo meille johtamisen osaamista ja asiantuntijuutta, joilla varmistamme yhä syvällisemmän ymmärryksen asiakastarpeisiin. Tämä tarkoittaa sitä, että voimme entistä paremmin keskittyä palveluidemme ja tuotteidemme kehittämiseen juurikin asiakkaitamme kuunnellen ja heidän tarpeitaan analysoiden,” Tamminen sanoo.

Lisätiedot:

Erja Koivula, toimitusjohtaja

Puh. 040 564 4949

Sähköposti: erja.koivula@karanttia.com

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